The holiday season was strong, margins are not. What will you do?
Session AI CEO Debjani Deb explores how you can spend less on promotions while increasing conversion rates by incorporating AI into your promotional strategy.
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How to Stop Promo Code Abuse: 4 Ways In-Session Marketing Helps
A consumer shares your promo, and then your budget is spent qithout reaching your goal. This blog explains 4 ways in-session marketing reduce the risk of improper promo usage.
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Debjani Deb: Top 50 Women Leaders in SaaS
Session AI CEO & Co-Founder Recognized for Work in Digital Transformation by The Software Report Each year, The Software Report announces its list of the Top 50 Women Leaders in SaaS. This year, we are pleased to announce that Debjani Deb, CEO and Co-Founder of Session AI, has been recognized as one of 2020’s top […]
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Machine learning models in event-driven architectures
A variety of real-world processes produce sequences of data whose complex temporal dynamics need to be modeled. For example, real-time event-driven customer interaction systems capture user actions (events) generated by customers on web and mobile applications. These user actions across various digital end-points are directed towards achieving specific outcomes and represent certain user intent. The […]
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Trust: Retaining customers during the COVID-19 crisis
The Coronavirus pandemic is testing leadership on many fronts. Brand leaders in retail, especially food retail, banking, and the hospitality industries are struggling to maintain revenue in a dynamic and fluid ecosystem. Specifically, they are tasked with ensuring the safety and well-being of their employees and customers while maintaining sales revenue as demand increases. Online […]
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Empowering business users to build powerful customer experiences
Business users can now create data-led customer experiences swiftly with Session AI For years, marketers and business users have sought to engage customers with interactions that are contextual, relevant, and meaningful. Achieving this goal, however, requires a strategic approach to data and technology. This poses a challenge for many because of the shortage of right […]
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A call for empathy-based customer engagement
Keeping your customer engagement strategy aligned with customer sentiment is more important than ever as the impact of COVID-19 unfolds As we grapple with the temporary new norm and changes to our lives, the way we work, shop and socialize is changing. We constantly see businesses adapting their operations as necessary, including shutting down stores […]
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Session AI’s Newest Accolade: Red Herring Top 100 North America
Despite the challenges of the year, Session AI continues on its upward trend of recognition and industry leaps in 2020. Most recently, it was named a winner of the Red Herring Top 100 North America 2020 event. For more than twenty years, this recognition has been awarded to the continent’s most innovative private technology companies, […]
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Relationship Marketing: The Complete Guide
Everything you need to understand about relationship marketing so you can keep more customers and grow your business What is relationship marketing? It is all about nurturing your relationship with an audience or a customer. The concept isn’t really new, but there are a number of new strategies when it comes to customer retention. After […]
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